Web Design for Trades

The website that gets
your phone ringing.

A fast, mobile-first website built for tradespeople — with click-to-call, Google Maps, and local SEO that turns searches into jobs. It's the exact system that took S&R Paint, a Dublin painting company, from zero online presence to 25 enquiries straight from Google search and 21 five-star reviews — without a euro in ads.

25
Google search enquiries
21
Five-star reviews
€0
Ad spend
The Problem

Referrals built your business.
They're also its ceiling.

When someone gets your number from a mate, the first thing they do is look you up. If there's nothing to find — no site, no reviews, no Google listing — a bit of that trust leaks away, and the ones who never got a recommendation never find you at all. Meanwhile the competitor with a tidy website and a Google Maps pin gets the call.

What Changes

Be the one they find —
and call first.

A proper website plus a Google presence means you turn up when people search for your trade in your area, at any hour. They see your work, read your reviews, and tap to call — no forms to fight with, no waiting. Your reputation finally works for you 24/7, instead of only travelling by word of mouth.

Who It's For

Built for every trade

ElectriciansPlumbersPainters & DecoratorsCarpenters & JoinersRoofersTilersPlasterersLandscapersBuildersHeating & Gas
What You Get

Everything a trade site
actually needs

No bloat, no jargon — just the things that get a busy person to stop scrolling and call you. Every build includes:

  • A fast, mobile-first site — most of your customers find you on a phone
  • Tap-to-call and tap-to-WhatsApp buttons on every screen
  • Google Business Profile + Google Maps setup so you show up locally
  • A quote-request form that emails you the second someone fills it in
  • A gallery of your real work — the before-and-afters that win jobs
  • Your Google reviews, front and centre
  • Local SEO foundation built to rank for your trade in your area
  • Your logo, colours and van livery carried across the whole site
S&R Paint — brand and website built by Nexera
The Proof · S&R Paint

A Dublin painter, built
from nothing.

S&R Paint had no website, no brand, and no Google listing — every job came through word of mouth. We built the lot from scratch and launched in under a month. In year one, all organic: enquiries straight from Google search, dozens of Business Profile actions, 21 five-star reviews, and 700K+ organic social views — with €0 spent on ads.

25
Google search enquiries
21
Five-star reviews
€0
Ad spend
We went from relying entirely on word-of-mouth to having clients find us on Google every single week. One project. Zero ad spend. The results were beyond what we expected — Nexera didn't just build us a website, they built us a business.Serghei Gusser & Radu Jardan · S&R Paint, Dublin
Read the full S&R Paint case study →
How It Works

From first call to ringing phone

01

Free Call

We learn your trade, your area, and the exact jobs you want more of.

02

Content & Photos

We write every word and tell you exactly what to snap on your phone.

03

Design

A clean, trustworthy design in your brand colours — built to convert.

04

Build

Fast, mobile-first, tap-to-call. Everything works with one thumb.

05

Google & SEO

Business Profile, Google Maps, and local SEO so customers find you.

06

Launch

Live in 3–4 weeks — then we keep an eye on your rankings and leads.

Pricing

A website that pays for itself

Fixed prices, agreed before any work starts. Most trades choose the Standard Business Website — one or two jobs covers it, and it keeps earning long after.

Landing Page

Best for: paid ad campaigns or testing a single offer before committing to a full site.

€1,200
Fixed price · delivered in 1–2 weeks
  • 1 Custom Conversion-Focused Page
  • Mobile-First & Ultra-Fast Architecture
  • Core SEO Foundation Setup
  • Lead Capture Forms & CRM Integration
  • 2 Revision Rounds
Not included — important to know
  • No CMS — you cannot update content yourself
  • Single page only — cannot grow into a full site
  • Not suitable as your primary web presence
  • No Google Analytics 4 or conversion tracking
Launch My Landing Page
Most Popular & Best ROI

Standard Business Website

The complete system that attracts local Irish clients from Google — and converts them while you sleep.

€2,800
Fixed price · delivered in 3–4 weeks

Split into 3 milestone payments of €933. Less than the cost of a part-time retail employee — but this generates qualified leads 24/7 with zero ongoing overhead.

  • 4–6 Fully Custom Designed Pages
  • Full CMS — update content yourself, instantly
  • Full Google Analytics 4 & GTM Setup
  • Advanced Local SEO Foundation (built to rank)
  • Lead Capture Forms & CRM Integration
  • 3 Revision Rounds + 1 Month Post-Launch Support
Secure My Business Website Slot

100% Risk-Free: Not happy after our first design concept? Full refund — no questions asked.

E-Commerce Store

Full-scale online shop engineered to automate your sales and eliminate manual admin.

From €4,800
Scope-dependent · quoted after discovery
  • Shopify or Custom E-Comm Architecture
  • Secure Payment Gateways (Stripe, Apple Pay)
  • Inventory & Automated Order Management
  • Advanced Marketing & Discount Tools
Get a Custom Quote
FAQ

Trade website questions

Word of mouth is brilliant — but it has a ceiling, and it's out of your control. A website works while you're on the tools: someone searches for a painter or electrician in your area at 9pm, finds you, sees your reviews and your work, and taps call. It turns a recommendation into a booking instead of losing them to whoever shows up first on Google.

That's the whole point. The large majority of people looking for a tradesperson are on their phone, so we design mobile-first: big tap-to-call buttons, fast loading, and everything readable with one thumb. The desktop version follows from that — not the other way around.

Yes. Every page has tap-to-call and tap-to-WhatsApp buttons, plus a short quote-request form that emails you the details the moment it's submitted. No chasing, no missed leads.

Setting up and optimising your Google Business Profile is part of the build — it's what makes you appear in Google Maps and 'near me' searches. For S&R Paint, that profile drove 84 profile actions and 25 enquiries straight from Google search in year one, from a standing start.

A single-page site starts at €1,200. A full business website — the one most trades want, with Google setup and local SEO built in — is €2,800, which can be split into three milestone payments. One or two extra jobs usually covers it, and it keeps earning after that.

A business website is designed, built, and live in 3–4 weeks. We handle everything — you mainly need to get us photos of your work and answer a few questions on a call.

No. We'll tell you exactly what to snap on your phone, and we design around what you have. Clear job photos and honest before-and-afters beat stock images every time — they're what actually win trust.

Not at all. S&R Paint is our anchor case study, but the same system works for electricians, plumbers, carpenters, roofers, tilers, landscapers, builders, and any local trade. The trade changes; the way customers search for you doesn't.

Ready to get found
by customers near you?

Book a free 30-minute call. We'll look at what you've got, what your competitors are doing, and exactly what it'll take to get your phone ringing.

Replies within 4 working hours, from one of the two founders — not a sales rep, not a bot. Not happy after our first design concept? Full refund — no questions asked.